SCMF Musings: No Flippin’ Kidding – Joey Bats on Canadian Cereal Boxes…

General Mills Canada has teamed up with Toronto Blue Jays outfielder, José Bautista, for a cereal promotion tied to his iconic bat flip from last year’s MLB playoffs…

SCMF Musings: Klay Sez It’s Da Yoda Socks…

The Golden State Warriors’ Klay Thompson had as amazing Game 6 and let reporters in on his secret — The Force was with him via da socks.

AWSI: Dancing Police – The Challenge Goes Viral…

The Running Man challenge has been embraced by police departments from New Zealand, to NYC, to Detroit and LA and beyond.

AWSI: Bobblehead Jinx or ‘Coinci-jinx’ ??

An injury thwarts a gold glove outfielder from playing on his bobblehead day. Famous golfer finds the going rough during his bobblehead events. What gives?

SCMF Musings: Oh My! Incomplete Quote Out-of-Context Alert…

The Gang was curious about quote in SF Chronicle related to Under Armour’s $280 million deal with UCLA. Set off to investigate and made some interesting discoveries…

SCMF Musings: Coffee Joins Waffles in Nike’s Food-Inspired SB Line…

Trending this week is a viral story about Nike releasing a “Starbucks Edition” sneaker which is brown-colored with streaky swirls of khaki, which of course looks like the steam from a fresh cup of joe. Definitely another eye-catching / click-bait idea…

What’s in a Name? AWSI More Than Just Words…

The Mets’ Class AA affiliate which has been located in Binghamton, N.Y., since 1992, is now in the process of coming up with a new name that is “less bland.” Four of the choices being voted on allude to the local merry-go-rounds that have given Binghamton the nickname the Carousel Capital of the World…

NVC the 0522 Edition: Reimagining — Apple, Bud Ameri-Can, Hershey Bars and More

Reimagine this and this and this… Big brands like Apple, Budweiser, Hershey and Nintendo have been busy for sure. For the curious consumer, there’s a lot going on.