AWSI: Crunch Controversy…

It was brought to my attention (Thanks, Tommie!) that there was a disturbance this week that spanned from U.S. Navy headquarters to the cereal aisles of your local grocery store. Apparently, Cap’n Crunch is NOT a captain after all. A super astute writer noticed (and posted) that the legendary cereal… more »

DreamWorks Thinking Small? Maybe It’s More About Touchpoints…

The headline said small, but there was a big picture of Shrek smack dab in the middle of my business section giving me a “what up?” look. The news, as reported by Benny Evangelista of the San Francisco Chronicle, was the announcement made by Netflix about a multi-year deal signed… more »

Life Imitating Art: Apple’s Campaign Sounds Mad Men-Like…

By now you’ve probably seen and heard the new Apple ad campaign.  Titled “Our Signature,” the pacing and voice felt to me to be very similar to Don Draper’s Carousel pitch from an episode of Mad Men. Adweek wrote about the campaign and included the copy: “This is what matters…. more »

TaylorMade Golf’s U.S. Open Logo a Doozy…

Tommie forwarded this post by Golfweek.com’s David Dusek to Doc and me. Guess he figured I’d like the symbology (he seems to think my money discussion with Bill Moyers was intriguing) while Doc here would dig the “natureful” story about the snake. Apparently it is a tradition for golf equipment… more »

Checking Out the B—- in Apt 23…

We just completed a weekend of binge viewing: 8 episodes of “Don’t Trust the B—- in Apt 23.” Strangely enough, this sitcom aired on network television (ABC). The plug was pulled in January with eight episodes left unseen. The “lost episodes” were available online (ABC.com, Hulu, and iTunes) through June… more »