AWSI – Art Story is a Great (and Familiar) Concept…

Strangely enough, we got wind of “Art Story” from TheWrap newsletter, not a Kickstarter push. This is an unconventional animated movie where a young boy and his grandfather end up on an adventure of lifetime when they get stuck in famous paintings. Stuck inside famous paintings? Where have we seen… more »

Bose & Insatiable Curiosity…

Up until this week, whenever I encountered the word Bose I immediately thought “expensive” — high end audio equipment that never goes on sale, even at the outlets. To invest in Bose speakers was a splurge purchase, and splurge I did. I am quite pleased with the sound coming from… more »

The Snail Who Thinks He Can…

When we first heard about this movie, we were skeptical.  However, our mate, St. X reminded us how “what’s essential is invisible to the eye.”  In this case, let’s just say barely visible to the eye.  We’re referring to the story about a snail that wants to go fast. DreamWorks… more »

AWSI: Make ’em Move Promos – Part 2…

Chipotle Mexican Grill, the fast casual chain of burrito restaurants known for serving Food With Integrity, sent a direct marketing piece (via snail mail), which was pretty darn hilarious. The back is where the fun is at, so to speak. Check out the fine print! Someone certainly had fun writing… more »

AWSI: Make ’em Move Promos – Part 1…

We’ve noticed some pretty interesting (and creative!) promotions designed to get folks to move (try, buy, share, etc.). Here are a couple of examples. Today is convenience store, 7-Eleven’s 86th birthday which also means it is Free Slurpee® Day.  At participating stores, from 11 a.m. to 7 p.m. local time,… more »