Circling Back: Twinkies Gaining Traction as Dude Food…

It’s been just about a month since we wrote about the return of Twinkies (They’re B-a-a-c-c-k: Twinkies Make Early Appearance at Wal-Mart). According to AdWeek, $3 million was spent on the campaign to reintroduce Twinkies to the market and the company can barely keep up with demand. They shipped 85… more »

AWSI: Farmers 15-Seconds of Smart is Awesome!

We think Farmers Insurance, and their agency of record RPA, are really on a roll from a creativity and breaking through standpoint.  Back in January, they unveiled a series of 30-second , “It’s Smarter to Have a Plan” spots that were shown during college football bowl games.  A nice break… more »

Inspiration for The Chronicles: One of Many…

Jedemi Chronicles’ “The Tale of the Enchanted Jukebox” was inspired by a number of things. Here’s one: Michigan J. Frog. Animation pioneer Chuck Jones created Mr. Frog. In a career spanning over 60 years, Jones made more than 300 animated films, winning three Oscars as director and in 1996 an… more »

This is Us Promos where Creativity Abounds…

Saw a story via AdWeek (AdFreak) about ESPN having a show this week where they pay tribute to the top “This Is SportsCenter” ads. Launched in 1995 by Wieden + Kennedy in New York, the campaign—originally inspired by the mockumentary This Is Spinal Tap—hasn’t changed much over the years. And… more »

Today’s Ponderable… The Wright Thing – Part 1

Let me throw something out there for you to mull over.  It is something I stumbled upon as I was connecting the dots after learning that the son of Frank Lloyd Wright (“elevating American society through architecture”), John Lloyd Wright invented Lincoln Logs. I was thinking about the environment John… more »