Kudos to The Sun v4.0!

MocoNews had a post that highlighted a really clever ad that a UK paper, The Sun, did as part of its 40 years in business celebration.  It is fun to watch and makes some interesting points about being a great handheld — a play off the gadgets (iPhone, BlackBerry, Droid, Palm Pre) that we run [...]

There’s a map for that (updated)… Verizon’s swipe at Apple

I was aware of the ad campaign where Verizon was touting how its coverage was better than AT&T’s. To me, it was a total “duh!” because my friends who have iPhones have been complaining big time about AT&T. 

Like ringtones for hybrids… Boosting awareness the techie way

What’s your hybrid sound like? That’s the question that Max asks in the “Jetta TDI Meets Prius” Volkswagen commercial. Max is referring to the fact that the Prius lacks a cool sound.  Coolness seems to be the least of its problems.  As far as the safety experts are concerned, a bigger issue [...]

From Target to 7-Eleven, Domo Delights in State-side Appearances

Meet Domo. The brown lumpy character, mascot of Japan’s giant public television and radio broadcasting organization NHK (Japan Broadcasting Corporation in English), is now appearing at 7-Eleven stores near you.
As strange as it may seem, it isn’t too far of a stretch to get to how Domo ended up at convenience stores in the [...]

Eye-catching ad & an inside joke

I was watching the Sunday Night Football match-up between the Pittsburgh Steelers and the San Diego Chargers when a commercial caught my eye. Mind you, I tend not to pay too much attention to commercials during regular season games, so for me to stop and rewind my TiVo was a big deal.
It showed a [...]

Who is that guy and why should I care?

During a commercial break between the games I was watching (bouncing between football and baseball) an ad caught my eye. Not because it was particularly well done or funny. I watched a guy in a suit walking around talking about car stuff (clearly I wasn’t paying too close attention), and I wondered, “Who [...]

Is it Monday yet? — ESPN and W+K Create Engaging Ad for Monday NIght Football

If you see someone standing in front of a storefront window, jumping around and maybe yelling “oh yeah!” to no one in particular, there’s no need to cross the street or completely avoid eye contact. Especially if it is a Monday…

You can count on ESPN’s series of “Is it Monday yet?” ads that promote [...]

Dominoes Makes Delivery Point without Social Networking…

UPDATED:  These days, it seems like every marketing campaign is heavy on social networking aspect (i.e. Twitter, Facebook tie-ins) since that’s what’s perceived to be “in.” I guess that’s why I found this approach by Domino’s Pizza in the Netherlands especially refreshing. It’s very visual and very much in line with where its [...]

When Smoking & Ads Ruled…

I recently came upon a Packaging Digest story that referenced a Flintstones commercial for Winston cigarettes.  I guess that shouldn’t be too surprising now that we’ve been exposed to
AMC’s Mad Men where smoking was pretty much ubiquitous at the offices of Sterling Cooper (circa 1960).   The Flintstones (1960-1966), much like The Simpsons today, ran [...]

Target NYC Billboards to be “Upcycled” into Anna Sui bags

Target has just transformed its iconic Times Square billboards into an artistic homage to New York City with the unveiling of larger-than-life commissioned works from emerging artists. The billboards, which will remain on display through the end of October, are slated to take on a second life after their run on 42nd Street when the [...]

I’m a Mac Continues to Amaze…

Peter Kafka, in his Media Memo post for All Things Digital, had a funny story about the new Apple “I’m a Mac” ad that throws Patrick Warburton, best known as “Puddy” on “Seinfeld” into the mix as the “Top of the line PC.”

Mad Men Yourself — Season 3’s Attention Getter

There’s something about AMC’s Mad Men series that brings out the creative in force… not that a show about the advertising industry set in 1960s New York wouldn’t.
Last year, before the start of the second season, a New York City subway car was taken over and decorated from floor to ceiling to look Mad-Men-esque.
Advertising agency, [...]

« Previous Page — Next Page »