Oreo Ad & The Front Door…

Creative advertising is NOT limited to the Super Bowl. Rather, if you pay attention, you’ll find some water cooler-worthy pieces of art that will have you shaking your head. For example, this ad for Oreo Fudge Creme cookies was shown during the Fight Hunger Bowl game. Though it was from June, it was the first [...]

Moto’s Droid RAZR: Slicing its Way into Relevance?

It slices through the air with the greatest of ease. Yeah, that seems to be the message of the ads that ran before the official release of Motorola Droid RAZR on Verizon Wireless. I kept wondering, why I would want a smartphone that can slice light poles in half? The follow-on ad was even more [...]

Sappy-rado: New Chevy Ad Feels Weird…

Anew Chevy ad hit the airwaves. If you watched sports, you may have caught a glimpse of it. A little boy is playing with his “Tonka Toy” version of a Silverado truck — having created an imaginary world that supposedly mirrors his Dad’s (who just so happens to drive a Silverado truck).

Petco’s New Tagline Emphasizes Differentiator…

Coming on the heels of Burger King doing away with the creepy king, a headline in one of the newsletters I get shouted, “Petco Revamps Logo, Tagline.” For Burger King, the move was long overdue. But Petco?? If I want to see a Padres game while in San Diego, I tell folks I’m heading “Where [...]

Sonic ‘Secret Weapon’ Ad: Summertime Fun!

Caught a glimpse of the new Sonic ad today while watching a baseball game. It was one of those times I wished I had a TiVo on this particular television. So instead, I poked around on online and found it posted on YouTube. The ad, called “Secret Weapon,” is very funny. See for yourself! What [...]

Nike’s ‘Write the Future’ Scores Big Time at Cannes

“Write the Future,” the blockbuster Nike spot created out of Wieden & Kennedy, Amsterdam, that imagines the potential future of various soccer stars should they go on to win the World Cup, took home the Film Grand Prix at the Cannes International Festival of Creativity. A post by AdAge’s Ann Christine Diaz delved into details [...]

Punchy Gets a Refresh…

At first I was taken aback that there had been changes to Punchy — the spokes-mascot for Hawaiian Punch. According to this story, the new refreshed Punchy now features the hang-ten hand gesture instead of a punch and will portray a more energetic and playful personality than the feisty attitude that he first personified. After [...]

This Out of Office Notice is Sponsored by…

Creativity Online pointed out this clever idea: Gustav Egerstedt, art director at Saatchi & Saatchi Stockholm turned his out of office auto-reply into adspace. Apparently the idea has spawned a website: http://outofofficead.com/ Welcome to Out of Office Ad. It says: “This service will go live soon. Stay inside the office until then.” We’ll be watching [...]

Joining the Twitter Generation

The advertising agency, Goodby Silverstein & Partners (AKA GSP) came up with a unique way of letting folks know they are now using Twitter. Check it out below. ###

Super-Sized Me: Hot Wheel Stunt Sets Record

Indianapolis-based WISH-TV posted about a Hot Wheels stunt that took place before the Indy 500 on Sunday. At the Indianapolis Motor Speedway, an X Games champ drove a Team Hot Wheels truck down a giant ramp –jumping it a ramp-to-ramp distance of 332 feet. The jump by Tanner Foust, three-time X Games gold medalist, bested [...]

What Would You Do for an Audi?

Imagine a world where drivers of high-end Mercedes, BMW and Lexus cars are willing to ditch their vehicles mid-commute to get behind the wheel of an Audi. Imagining isn’t necessary. There is a new ad called “Car Carrier” from Venables Bell & Partners, that shows that scenario played out. Apparently, according to Adweek’s post, the [...]

Pumping up the NBA Finals…

What’s nice about this 30-second spot from Goodby Silverstein is that it is a throwback to an earlier basketball era. It is kind of clever and could lend itself to a series of ads. Full Credits Agency: Goodby Silverstein & Partners Client: NBA Creative Director: Jamie Barrett Associate Creative Director: Paul Charney Associate Creative Director: [...]

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