Mad Men & the Virtual Water Cooler

It has been a while since a television program has triggered the equivalent of “water cooler” conversation. Today, the discussions are happening online. The rallying point is the beginning of the fourth season of AMC’s Mad Men.
For those of you not hip to Mad Men, you can learn about it here:.
The first show [...]

Dummies in a Museum - New Smithsonian Display…

The National Museum of American History at the Smithsonian has just unveiled a collection devoted to the history of road safety. The collection includes costumes and body parts from two advertising icons from the 1980s and 1990s: Vince and Larry, the crash test dummies that were used to illustrate the importance of safe driving in [...]

Mini USA Challenges Porsche - Wins on Publicity Front…

You may have seen the full page ads where the Mini is calling out Porsche.   Part of a campaign developed by Mini’s agency’s Butler, Shine, Stern & Partners, there is an extensive Facebook component (www.facebook.com/MINIUSA) which includes a very funny video where the Mini U.S. president Jim McDowell throws down the gauntlet.

MINI vs Porsche [...]

Target’s “Lost” ads Found on Facebook…

One of the best parts of the “Lost” series finale was the clever Target ad that could have been easily missed if you blinked or had your TiVo in zoom mode. Fortunately, Target knew they were onto something good. The ads can be seen on their Facebook page.

Here are the links to the [...]

GSP Does Chicken Right…

Goodby Silverstein & Partners (GSP) scored big time during the 2010 Super Bowl with its “Screamin’ Chicken” ads for Denny’s.   A story appearing on Monday in The Wall Street Journal said, “A Denny’s commercial, in which chickens scream in terror at the thought of the eggs needed to support the restaurant chain’s breakfast special, [...]

Super Bowl Ad Watch: Kia Toys…

From cute hamsters to cute toys. Kia has a new ad timed for the Super Bowl, “Joy Ride” that features a cast of characters that are life size toys. The promo is for the 2011 Sorento SUV.

Super Bowl Ad Watch: EA Can’t Say “Go to Hell!”

Electronic Arts (EA) has a new video game coming out on Tuesday, February 9, called Dante’s Inferno which really IS based on The Divine Comedy: Hell by Dante Alighieri. To promote it, on Super Bowl Sunday, EA is running an ad to invite 100 million football fans to join Dante on an adventure that spans [...]

Super Bowl Ad Watch: Dockers & Shazam

If you’ve got an iPhone, you can engage with a particular Super Bowl ad on an entirely new level.
According to MediaPost write-up, there will be an ad for Dockers (first appearance during the Super Bowl since 2002) where viewers who use the Shazam app will be taken to a specially created branded-content page where [...]

Super Bowl Ad Watch: Go Daddy Does it Again

The CEO and Founder of GoDaddy.com, Bob Parsons, has to be having a chuckle over this one. Traction gained from banned ad is priceless.

Off the Wall Jeans - Sony’s Up-cycling Project

The Creativity Online website just posted a story about Sony’s Recycle Project Jeans.

In brief, what Sony did was take outdoor banners that had been used for ad campaigns and turned them into jeans which they then sold by displaying them on the side of the Sony building in Tokyo. Got that?
This video tells the [...]

Bud’s Fetching Clydesdale Tops Most Liked Ad List…

According to a survey conducted by The Nielsen Company, the Budweiser Clydesdale ad where the horse fetches a large tree, topped the list of “Top 10 Most Liked Commercials” and “Top 10 Most-Recalled TV Commercials” for 2009. The survey covered January through November 2009 and is heavily weighted towards ones premiering during the Super [...]

Large Washer is Good - New LG Ad Campaign

The email blast had this headline, “LG Looms Large” followed by a tease about a giant bra. I’ll admit that had me scratching my head. In my mind, LG was a manufacturer of some snazzy phones — like the superphone unveiled last week at CES called the non-memorable (and not creative) GW990.

PC Magazine’s [...]

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