Toyota hopes you’ll learn a lot about its safety features from new campaign staring an unemployed crash test dummy…
Jukebox Sez: The Get Down’s Gonna Fly is Inspirational…
May 17, 2017 by Leave a Comment
The Get Down Brothers offer a very inspirational / motivational version of “Gonna Fly Now” that fits the scene perfectly…
AWSI Musings: Bud Frogs Leap Across the Pond…
May 14, 2017 by Leave a Comment
Per Adweek, the Budweiser frogs are “rising from the swamp after more than 20 years” and heading across the pond to croak-it-out in the U.K…
AWSI Musings: The Mind Calming Mantra…
May 11, 2017 by Leave a Comment
Awareness of the benefits having a personal mantra is a great thing. How about using your DragonBustR (TM) time to open yourself up to the universe…
AWSI Musings: Frorkin-A – McDs Gets Silly for Signature Sandwiches…
May 9, 2017 by Leave a Comment
Frork (a fork made of fries) concept is rather amusing and a great way to draw attention to @McDonald’s new signature sandwiches…
AWSI Musings: Pleading the Eleventh…
May 7, 2017 by Leave a Comment
Not taking oneself too seriously (AKA the Eleventh Commandment) is brilliant. A great reminder for us all…
AWSI Musings: Jug vs. Cup Tours – Events Promoting Events…
April 25, 2017 by Leave a Comment
Looks like the promotional machine at NBC using a familiar playbook for creating engaging events that make for good social (Instagram, Facebook, Twitter)…
AWSI Musings: Brilliant Tie-in for Giraffe Birth…
April 19, 2017 by Leave a Comment
Sometimes sponsorships just work — like this one for the birth of the giraffe. Nicely played Toys R Us…
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