Looks like the promotional machine at NBC using a familiar playbook for creating engaging events that make for good social (Instagram, Facebook, Twitter)…
AWSI Musings: Brilliant Tie-in for Giraffe Birth…
April 19, 2017 by Leave a Comment
Sometimes sponsorships just work — like this one for the birth of the giraffe. Nicely played Toys R Us…
AWSI Musings: Jackie Robinson Stealing Home Statue a Moving Tribute…
April 16, 2017 by Leave a Comment
Oakland sculptor captures #42 in motion — stealing home — in moving tribute unveiled outside of Dodger Stadium…
AWSI Musings: Ts & Cs You’ll Enjoy Reading…
April 13, 2017 by Leave a Comment
Artist takes on Apple’s Ts & Cs and develops a fresh look that’s very creative and readable…
AWSI Musings: Annie Gets Lumberghed…
April 8, 2017 by Leave a Comment
Said it out loud? Annie gets Lumberghed and thought it was a joke. The red face, spitting angry man was not amused.
AWSI Musings: Kill the Lights Sez GE…
April 6, 2017 by Leave a Comment
Lights are legacy. Sign of the past. No promise for the future as General Edison, AKA GE, shifts focus…
AWSI Musings: Nostalgia and the No Pitch Intentional Walk…
April 5, 2017 by Leave a Comment
Word of mouth and creative approach to marketing helps protein-packed Halo Top sell out in some stores, even with relatively high prices…
AWSI Musings: Out of the Box exhibit an Eye Opener…
April 2, 2017 by Leave a Comment
Come for the Sneakerhead exhibit. Stay for so much more. Surprises found all over the Oakland Museum of California…
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