Nike’s ‘Write the Future’ Scores Big Time at Cannes

“Write the Future,” the blockbuster Nike spot created out of Wieden & Kennedy, Amsterdam, that imagines the potential future of various soccer stars should they go on to win the World Cup, took home the Film Grand Prix at the Cannes International Festival of Creativity. A post by AdAge’s Ann Christine Diaz delved into details [...]

Giving WSJ’s Henninger a Mulligan…

The headline of the Opinion piece (Of Mulligans and McIlroy’s Miracle: Politics is the mulligan that put us $14.3 trillion in debt.) in the Wall Street Journal on Thursday caught my eye. Eagerly I read looking for the mulligan connection. Alas, towards the end, this paragraph appeared: “Perhaps this is why politicians play so much [...]

Inventures Project – Demonstrating Events Expertise

One of the projects we did involved the creation of promotional materials for the Inventures Marketing & Events team.  The first challenge was to get them together in one place.  The team is always on the go. Then we set out to capture the natural energy (air of excitement) that their team projects.  Regular digital [...]

Stop Apologizing Already: We Admire Your Spirit & Civic Pride…

San Francisco Chronicle writer, Scott Ostler named Vancouver ‘Fans’ the Knucklehead of the Week. Glad to see that he put single quotation marks around the word fan because the group of troublemakers that took over the streets of downtown Vancouver after the Canucks lost to the Boston Bruins on Wednesday night certainly were not hockey [...]

HBO’s Treme: Food Focus, Art Imitating Life…

Last Sunday in The New York Times, there was an interesting story about how the focus on food in this season’s HBO show “Treme.” One of the story lines this year follows a New Orleans chef, Janette Desautel, as she tries to make a go of it in New York (post Katrina, Desautel’s, her New [...]

Audi Helps Put LeMans Endurance Race in Perspective…

Two time LeMans winner Allan McNish appears in Audi’s first 3D ad in the U.K., “A Day in the Life of an Audi Driver.” The spot, directed by Passion Pictures’ Chris Hemming and featuring illustration by Tim Marrs, premiered on Saturday May 28 before ITV’s coverage of the Champions Final between Audi-sponsored Man United and [...]

Too Much Fun: Morgan’s Post Walk-Off Interview…

Jim Rome was right. This interview is well worth watching. The guy gets the game winning hit in the bottom of the 9th (vs. the Mets). Interview highlights: 1 – He didn’t know it was the game winner. 2 – The “T” sign is for his alter-ego’s Twitter (Tony Plush) 3 – And to wrap [...]

Dewing Skate Pinball…

David Kiefaber of AdWeek’s AdFreak pointed out this really cool creation: The Mountain Dew Skate-Pinball park in New Zealand. He wrote how Mountain Dew partnered with skateboarders Haimona Ngata, Brett Band and Mike Bancroft to build a skate park in New Zealand that resembles a giant pinball machine. They even got a local band (AC/DC [...]

Mad as Hell: Grand Rapids Fights Back with Lip Dub

Grand Rapids Michigan’s “Mad as Hell” moment has been captured in a nearly 10 minute video that has garnered over 2 million hits in just one week. It all started with a story in Newsweek that had Grand Rapids ranked 10th in a list of dying cities in America. Note: New Orleans got first place [...]

Pearls on Career Path…

Today’s Pearls Before Swine strip is a keeper.  Anyone who has worked a corporate job with that feeling that “there’s more to life than this,” can relate. ###

30 Ballparks in 35 Days? A Computer-Aided Roadtrip…

A story in The Wall Street Journal’s Sports section (yes, they have one) caught my eye. Written by Jared Diamond, it talked about a summer road trip where a fan can visit the ballparks of all 30 Major League Baseball teams in a mere 35 days. Sound exhausting, right? Think about how mind boggling it [...]

Punchy Gets a Refresh…

At first I was taken aback that there had been changes to Punchy — the spokes-mascot for Hawaiian Punch. According to this story, the new refreshed Punchy now features the hang-ten hand gesture instead of a punch and will portray a more energetic and playful personality than the feisty attitude that he first personified. After [...]

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